McGrath Communications Group Physician Speaker Training

Sales Communication Skills

Face time is valuable and your reps need to take full advantage of every opportunity. Personality matches can help your reps stay in sync with the practitioner but more is needed. Our Sales Communication Skills training begins with the ‘Lunch and Learn’ context and provides practical “real world” skills and strategies that:

Create engaging discussions
Assess the needs of the audience on the fly
Practice articulating strong and succinct messages that align with key marketing goals
Use the ‘traffic’ at the typical In-service setting to the greatest advantage
Convey authentic confidence
Turn objections into opportunities to explore underlying mindsets
Leave them wanting more